Pepsi or Coke? Choose your side

 

cola-warsCoke and Pepsi have been at each other’s throats for almost 3 decades,  competing for top cola of the USA. They have rallied back and forth with television advertisements and marketing campaigns, which took an interesting turn in the Eighties. Coke has been my favorite choice between the two. However, Prof Boles and I definitely agree that Dr. Pepper is actually the best cola ever…

  • But back to the eighties. Coca Cola had dominated the cola scene over Pepsi for most of the Seventies, but in the early Eighties Pepsi began rapidly closing the market gap between them. It seemed that the general public favored the sweeter-tasting Pepsi over the classic Coca Cola, especially after the the famous Pepsi Taste Challenge.

  • In response, Coca Cola launched a new product, Diet Coke, at a high-profile press conference in New York City on July 8, 1982. Reporters packed the Hyatt Hotel, where Coca-Cola USA President Brian Dyson announced that “the most significant new product introduction in the entire 96-year history of The Coca-Cola Company” would be available in the Big Apple within days.

Because, why not have a giant kick line? I wonder if the girls received free Diet Coke!

  • Pepsi came right back with the one, the only, Michael Jackson. He became the first international pop star to be a spokesperson for Pepsi and paved the way for other iconic endorsements of the Eighties like David Bowie, Tina Tuner, and Madonna.

Check out this commercial with our favorite Michael J. Fox!

http://www.youtube.com/watch?v=WlXff_UFgKI

  • With Pepsi’s raise to fame, Coca Cola couldn’t help but question their own formula. They reformulated the classic Coca-Cola and introduced New Coke in 1985.

New_Coke_can

  • The American public’s reaction to the change was negative and the new cola was considered a major marketing failure. The introduction of the original formula, re-branded as “Coca-Cola Classic”, resulted in a significant gain in sales. Hello? I feel like this was the most brilliant marketing ploy ever. ‘Let’s change our product, then introduce it back with a classic image!’

WHO’S SIDE ARE YOU ON?

Urban Dictionary: 80s Slang

I stumbled across a few blog posts that claim to have the ultimate glossary of eighties terms, but here are my top 10 favorite eighties phrases!

Airhead: (noun) someone who's head is full of air

This term was invented to describe a Valley Girl, aka someone who flaunts their inability to make intelligent comments.

Nowadays I think it still carries the same meaning.

Example: “Did you hear what Mason said in class today?”
                “Yeah, he’s such an airhead!”

Cowabunga!: (exclamation) uttered when someone is about to do something crazy or adventurous

Cowabunga is a catchphrase used by the Teenage Mutant Ninja Turtles (1987 TV series). It is a well known ’80s battle cry.

I always thought that it was more of a surfer term, for catching waves, but I’m going to try and incorporate it into my life more. I might have to ‘cowabunga’ into my seat during my next Methods for Operations Research exam.

Crucial: (adjective) incredibly radical or cool

Example: “I just got a life time supply of ice cream! Crucial!”

I don’t think I have every heard anyone use crucial with this meaning, but I like it.

Crunchy: (adjective) to be extremely jealous

Example: “Shereef just got the new pair of Air Jordans! I’m so crunchy.”

I LOVE THIS TERM! I am definitely going to incorporate it into my own lingo.

DINK: (noun) acronym that stands for "dual income, no kids"

Basically a DINK is a Yippie couple with no children and lots of money to spend on themselves. If you don’t think these yuppies exist, check out their website,

http://www.dinklife.com

Eat my shorts!: An expression of mild contempt

First used by Judd Nelson in The Breakfast Club, Bart made it even more famous as one of his catch phrases on The Simpsons.

If you like this phrase and want to show your love with some feminine flair, check out these awesome t-shirts, here

Example:  “Nice shirt, Kowalski.”
                “Eat my shorts, dude!”

Gag me with a spoon!: (exclamation) A Valley Girl expression connoting extreme disgust
Teenage angst at its worst. This phrase used to describe how unpleasant a situation was, could be, might have been at come point.
Example:  “Hey Ashley, remember when you dated John? He’s so gross!”
                 “Yeah, gag me with a spoon.”
Have a cow: (verb) to be very worried, upset, or angry about something

Another catch phrase made famous by Bart Simpson, meaning “Calm down!” or “Chill out!”.

Example: “Hey, did you hear about how Sal got bulldozed over while he was on vacation?”
               “Yeah, he’s going to have a cow when he finds out!”

No shit, Sherlock: (exclamation) what you say when someone says something very obvious
This phrase is usually followed by the retort, “F*ck you, Watson!”. This is a bit more effective in insulting someone rather than just calling him Captain obvious!
Tubular: (adjective) so totally cool as to defy description

The first time I ever heard tubular used, it was in “Up On the House Top” from Jimmy Buffet’s christmas album. The song features Buffett yelling “Tubular dude” and other such things at Ol’ Saint Nick in the most clichéd surfer voice he can manage. Again, I don’t think I’ve ever heard this term used anywhere else! I think I might leave this one where it belongs, in the eighties.

 

 

What’s your favorite eighties-ism?

Ralph Steadman: Unreal perspective on the world

Growing up, my parents were huge advocates for the eccentric artist Ralph Steadman. My favorite collection has always been his1973 illustrations of the classic story, Alice in Wonderland.

I guess I’m one of those kids who is ‘drawn to the strange and unusual’ and these paintings struck a note with me. My love for Steadman has steadily grown since I have been in collage, especially the day I met a young woman who had a tattoo of another one of Steadman’s renowned works on her back shoulder. She wound up be becoming one of my best friends and my great-grandbig in my sorority family. For all of you Jurassic Park fans, she also has a huge T-rex tattoo on her thigh (obviously my second favorite).

I wondered what kind of work Steadman put out in the eighties. The piece above was an illustration for the novel Fear and Loathing in Las Vegas by Hunter S. Thompson. It was originally published in two parts in Rolling Stone magazine in 1971, and later made into a book.

The eighties was a strange time for EVERYONE, especially Steadman. I discovered two collections Steadman put out in the eighties that are very strange and thought provoking.

Ralph discovered a new way to manipulate polaroids while on vacation in Turkey during the hot summer of 1980. He began distorting and remolding the faces of the rich and famous.

These polaroids are so visually striking and eerie. The distorted image of Marilyn Monroe represents Steadman’s commentary on conventional icons of beauty. And Nixon literally looks like something that has crawled out of hell. His collection has been celebrated for its satiric style, much like caricatures/political cartoons.

My second favorite collection Steadman released in the 80’s is his 1989 collection called, HUMANITARIAN.

Ralph has always been a humanitarian at heart and his concerned for the welfare of the world is embraced in this collection.

“His continual inspiration has always been the desire to change the world, his continual disappointment is that he has not changed it enough. Steadman makes us face the worst in ourselves in this collection.” – comments on HUMANITARIAN

He has donated countless images to charity and provided the art for many campaigns including Save the Children, The Medical Foundation for the Care of Victims of Torture and the Campaign which eventually led to the freedom of the hostage John McCarthy.

 “It makes me so desperately sad to witness just how unforgivably wretched our world has become.” – Ralph Steadman

Ranking: Best of 1980s Disney

Here is my ranking of the Top 6 Disney movies of the 80s.

1. The Little Mermaid (1989)

This musical is one that any little girl will recommend to you. “Part of Your World” and “Under the Sea” are just a few of many classic disney songs. A love story for the ages, this movie is magical in every sense of the word. Fun Fact: This movie was first Disney movie to feature a song with steal drums.

LISTEN HERE

2. Tron (1982)

A personal favorite of mine. Sci-fi classic, perfect for video game-loving kids and adults who are also into computers. The 2010 remake with Jeff Bridges is also worth watching! Fun Fact: Tron was one of the first movies to make extensive use of any form of computer animation.

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3. Oliver & Company (1988)

In this classic, a homeless kitten named Oliver joins a gang of dogs to survive on the 1980s New York City streets. The scenes with humans feature some interesting fashion styles and a backdrop of NYC. Fun Fact: Oliver & Company was the first animated Disney film to include real world advertised products (product placement!).

4. The Great Mouse Detective (1986)

This mystery film is unique and the classical narrative piano pieces richen the adventure that detective Basil of Baker Street and his trusty sidekick Dawson endure. Based on the great detective Sherlock Holmes, Basil will win you over with his charming and witty banter. Quoted to have the “best villainous breakdown ever”. Fun Fact: The main character was named after actor Basil Rathbone, who was renowned for portraying Sherlock Holmes in the 1940s.

5. The Black Cauldron (1985)

I was always sad that Princess Eilonwy was never considered a real Disney princess, however she still gave me unrealistic expectations for my hair. A little darker than most disney films, this movie is a magical world. Some parts remind me a lot of Lord of the Rings, but in child version. Fun Fact: It’s one of the only Disney movie not rated for all-ages.

Honey-I-Shrunk-The-Kids-pic-honey-i-shrunk-the-kids-30912384-1280-8426. Honey, I Shrunk the Kids (1989)

I hoped that the premise of this movie would become reality, and that world hunger could be ended by shrinking everyone in the world down to the size of a penny. Unfortunately, my dream has yet to come true but this movie is a baby-sitting classic. I am fan of the Giant Ant named Antie that saves Ross Jr and Amy. Fun Fact: The film was largely influenced by 1957 sci-fi film The Incredible Shrinking Man, starring Grant Williams.

HONORABLE MENTION: The Land Before Time (1988)

The tree stars are just simple beautiful. Takes be back to a pre-historic time.

Edit: The Land Before Time was actually distributed by Universal Pictures, but with executive producers Steven Spielberg and George Lucas working closely together, the movie is an instant classic.

The Evil Dead (1981) vs. Evil Dead (2013)

The Evil Dead is “probably the grisliest well-made movie ever” according to The Los Angeles Times, especially that part when the main character is raped by a demonically possessed tree. To director Sam Raimi and executive producer Bruce Campbell, The Evil Dead was a dream to create the most disturbing and graphic experience possible for their first full length feature film. Their remake of the classic cult film, Evil Dead, came out in 2013 with huge success. Let’s explore some differences:

MONEY

The original 1981 version was made on a low budget production, estimated around $350,000–400,000. However it made over $2.8 million at the box office.

The 2013 remake had a budget of $17 million, and made over $97 million at the box office.

CINEMATOGRAPHY and EFFECTS

The increase in production budget allowed more resources for the Campbells to work with. In the original film, the crew consisted almost entirely of Raimi and Campbell’s friends and family, and the other actors along Bruce Campbell where amateurs. In the 2013 remake, they used 50,000 gallons of fake blood in one day to shoot a scene. 

Check out the differences in these two scenes. If you can, try and pay attention to the mise-en-scene.

If you made it this far, and actually watched both clips, I’m very proud of you. I think that the differences in these two scenes reflect the difference in the movies overall. The first clip is from the new version, and with new CGI, it is hyperrealistic. In order to create the same feeling that the 1981 movie had, the movie features some of the most realistic and violent demonic behaviors I’ve ever seen. In a scene following this clip, one of the other female cast member saws off her own arm with an electric meat cutter.

The remake reworks the struggle of a drug addict and her brother’s attempt to save her into the plot, and the story progresses in a more commercial sense, to make the plot more appealing to audiences.

The second clip is more comedic, yet just as offensive. The claymation gore scenes are tame in comparison to the remake, but are still considered classic by horror movie fans.

Please, if you get the chance watch both of them all the way through!

Polo Ralph Lauren

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As Madonna said, eighties culture was most certainly a “material world” and status was all about having money. Owning fast cars and lavish homes was a necessity, and dressing sharply was equally important. Clothing by Ralph Lauren was another status symbol that had immediate visual association with money and classic style. During the 1980s, Polo opened its flagship store in New York City, became famous for their “power suits” for men and women, and launched the first full housewares collection from a clothing designer, Ralph Lauren Home.

My favorite 1980s collection from Polo Ralph Lauren is the Safari collection for women, launched in 1984. I’d like to tell you it’s because the crisp and clean white clothing is so gorgeously contrasted with the dusty African desert, but the real reason is because they use a baby lion cub and other wild animals in most of the shots. The ad, quoted “could have come straight out of an English royal’s photo album”. The first photo is a perfect example of the power suit women wore to feel powerful in the workplace.

This gorgeous building is called The Gertrude Rhinelander Waldo House. Built on the fashionable Madison Avenue on the corner of East 72nd Street, the house was designed by Kimball & Thompson and finished in 1898, however was never lived in. The house was commissioned by “the eccentric heiress” Gertrude Waldo, but she preferred to live in another building just across the street. The mason was eventually divided into retail spaces, and “it slowly fell into disrepair for almost a century”.

Ralph Lauren purchased the building lease in 1983 and started a massive overhaul of the building to create his Polo Ralph Lauren NYC flagship store.

“When Ralph Lauren took over the reconstruction of the Rhinelander as a flagship store, less than five percent of the building’s original interior remained. The entire building was designed to re-create the classic opulence of the original mansion. This involved extensive research into what few original plans and physical evidence could be found, and creatively piecing them together.”

The costs of the renovations are estimated at around $14–15 million.

Walking into the mansion is like walking straight into a RL ad. Well, maybe not one from the Safari Collection.

Check out Vogue’s Full history on Polo and RL.

 

Cameron’s house is for sale!

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If anyone is interested, Cameron’s house from Ferris Bueller’s Day Off is now for sale. Only 1.25 million.

Best 80’s Tumblrs

Check out these for inspiration for your avatar

Palm&Laser – 80’s graphics

Periodicult 80’s high fashion